Archive for January, 2009
Using auto responders is a must for all online businesses today. But do you actually know how to use them properly?
The first thing you need of course is an auto responder service, such as Aweber, this is what I use and have found them to be very good and reliable.
Once you have your account log into the members area and set things up.
Here are a few simple steps to setting up your auto responder.
1.Find your settings tab and see that your information is in there properly. Your from email address, your name, your contact information such as physical address, phone number, etc..
2.Make sure your website link is in place
3.You should always request verification from your subscriber
4.Set up your messages. You don’t have to start out with a lot of messages just start out with a welcome email. You can add more messages later. Make sure you DO NOT hard sell yet, it takes up to 7 times for a person to see something, and most people don’t like to be pitched at, so keep your message more to the benefits and what’s in it for your subscriber
5.There is usually always different forms you can use – one that is one your website, a pop up, exit pop up, slide in, check with your auto responder service to see which ones they offer. Aweber has all these a few more, so depending on your market will depend on which one works best.
The best way to use an auto responder is to build your marketing list no matter what type of market you are in.
Using an auto responder for hard selling anything is not a good idea, you should be using your auto responder for building a relationship with your list of subscribers. This will benefit you and them in the long run.
By using your auto responder the proper way by following the steps above, you will build a good reliable list of followers that will look forward to your messages and offers. This will mark you as an expert within your market and they will be more willing to purchase from you.
Dr Smiley
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Auto responders are tools you use to automate your mailings. When a visitor finds your website, you have a form on your website asking them for their email address and name, you should also have something of value to offer them in return. Once they enter in their information, your Auto Responder will deliver messages you have set up.
This Provides an automated system that communicates with your website visitors automatically, selling value and creating a relationship on your behalf.
You can have one auto responder account with multiple responders inside, each catering to a specific type of message market.
Automation is important to all businesses. With an Auto Responder we will spend less time with staying in touch with our subscribers and spend more time promoting our business.
The first message you setup should be a welcome type message, you don’t need to make these messages long and drawn out. Just one or two simple sentences to welcome them to your list.
The next set of messages, you should be addressing their problem or pain, and tell a short story of how you too experienced this at one time. Then the follow up message you should gently ease into the benefits of your product or service. Explaining how your product or service has helped you overcome the same problems.
So how do you find a good reliable auto responder? You could do a search on your favorite search engine for auto responders, and get back tons of results from free to paid services. I caution now, about going with a free service. They aren’t that good and they aren’t reliable, and most will put ads at the beginning of your messages, please stay away from free services.
Auto responders are not expensive, think of it as an investment in your business not as an expense. I highly recommend you check out Aweber services, they have been around for 10years and have proven to be the best there is today with support and reliability. They provide step by step training using videos and written instructions.
Hope this information has helped you better understand what auto responders are and how they work, if you need detailed information explaining how to use one properly, then see our article on How to Use Auto Responders
Dr Smiley
When it comes to running a business online you need to have a name for your website. These are known as Domain Names, such as the link www.askdrsmiley.com the part in this link askdrsmiley is the domain name.
Once you’ve decided on a name and found that it is available, you need to find a company that will let you purchase it, these are called Registrars. There are thousands online today so you can do a search using your favorite search engine, but I have used http://www.godaddy.com for many years and they are the best in my opinion.
Once you find your registrar, just type in the name you wish to purchase and see if it is available, most registrars will offer suggestions if the name you chose is not available. Just keep trying variations of the name until one is available.
One important thing you should know while registering a domain name – DO NOT get hosting at the same place you are registering your domain name!!!! Why? If your registrar goes out of business, you won’t lose your website information as it is being hosted somewhere else, and if your hosting company folds you won’t lose your domain name.
Most of the time it is easy to transfer one or the other, but not both. If your hosting and domain name are in the same place you can lose everything!!!!
Stick with extension of .com or .net they are most popular and most people remember these.
Once you have purchased your domain name, there is one more step you must do!!! Get your domain name to talk to your hosting company. This is called DNS (Domain Name Server) this is how browsers will find your website. When you get your hosting, you will get an email with all your information in it, inside they will also provide you with your DNS information.
If you have not yet set up your hosting you can read the article I wrote on How to Find a Good Hosting Company
Head over to your registrar and log in, choose your domain name and there should be an option for Domain Name Server, go there and enter your information you got from your hosting company. The DNS number should look like this – dns1.namehosting.com dns2.nameofhosting.com or ns1.nameofhosting.com ns2.nameofhosting.com
Now it can take up to 48 hours for your new domain name to be live throughout the Internet, so be patient. You can however, start building your website and uploading it to your hosting company right a way.
That is really all there is to registering a domain name and then getting your hosting to talk to your new domain name so the world can see it.
Dr Smiley